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Marketing Tips

How Direct Mail Drives Repeat Purchases

If you’re like most companies, you’re always trying to figure out how to increase sales for your business – and you’re trying to do that while limiting the amount you spend to acquire these customers. For years, data has shown that driving repeat purchases is more cost effective than reaching a brand-new audience who isn’t yet familiar...  read more

How to Win the Hiring Fair

It’s no secret that many US businesses are looking to hire new employees right now. As in-person hiring fairs slowly start to make a comeback, it’s time to check that all your hiring-related print materials are up to snuff. We’ll help you make your business as attractive as possible to recent graduates, college students and...  read more

3 Reasons Catalogs Are Still Effective

Before the Internet became a household staple, consumers waited anxiously for catalogs from their favorite stores to arrive in the mail to get their at-home shopping fix. Years later, online retailers like Amazon drew those customers away with purported convenience and endless product options. The once-beloved catalogs were down…but they certainly weren’t out. Between 2004 and...  read more