Even in our highly digitized lives today, there’s still something about exchanging business cards with a new contact or colleague. But in a world where 27 million business cards are printed every single day, how can you possibly get yours to stand out in the crowd?
We’ve compiled a list of some of our favorite unique or unconventional business cards to help you make a memorable first impression.
Represent your company’s personality and brand
The first step in developing your business card is to tie in to your company’s overall personality and brand. If your branding is more vintage-inspired, your cards shouldn’t have a modern design; if you typically use bright colors, the cards shouldn’t be black and white.
Everyone associates Twitter’s brand with a light blue color and super short messages, and their business cards represent their personality perfectly.
(Source: The Smashable, http://www.thesmashable.com/29-business-cards-famous-personalities/)
Being Out of Shape is Good
An unconventionally shaped card can be a great way to differentiate your business from your competitors and make a lasting impact. For example, this dentist office took a very literal approach in the new design of their business card.
Keep it Simple
On a good business card, your information should be easy to find and not disguised by gimmicks or other distracting elements. We love this design because it gets the point across quickly, but still maintains a creative spirit and on-brand imaging.
(Source: Creative Market, https://creativemarket.com/Marvels/775690-Modern-Kraft-Business-Card)
Creative, Yet Subtle
This business card does a great job of balancing a creative and unique design while still not losing sight of the important contact points.
(Source: Wizytowki Online, https://wizytowkionline.wordpress.com/2015/11/16/inspirujace-wizytowki-dla-grafika/)
Be sure to choose a high-quality and durable material for your business cards. Not only does it look more professional, but it makes it a lot harder for your new contact to lose or tear it. Bonus points if the card will serve a dual purpose that relates to your product or service, like this business card that doubles as a car tire tread depth indicator.
(Source: 1010Tires.com, https://www.1010tires.com/Blog/post/Our-Business-Card-is-Brilliant!-Recognized-at-Lotus-Awards-2012)
Make It Personal
On that note, don’t be afraid to personalize your business cards. The whole point is to give people something to remember you by, and this cheese shop’s special business card is about as memorable as it gets.
(Source: Huffington Post, https://www.huffingtonpost.com/2013/05/15/cheese-grater-business-card_n_3281108.html)